The ROI System

Russ Hanneman Index. My way of evaluating investments.

The Criteria

  1. Is it cool?
  2. Will it make me look smart?
  3. Can I tell people about it at parties?

Examples

  • Radio on the internet ✓
  • That tequila company ✗
  • Pied Piper ✓

Follow the ROI. Trust your gut. This guy f***s.


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Russ, ROI already stands for Return on Investment. You can't just rebrand it.

We have a team of Stanford economists at Hooli who do actual market analysis. This is... not that.